Finding participants for user research isn’t the hard part. It’s finding the right participants that separates useful insights from misleading noise. If you’re building for B2B SaaS users,Read More »How to Recruit Participants for User Research?
As a product manager, you’re constantly making decisions on what to build and how to prioritize. But without clear input from your users, even theRead More »How to do User Research as a Product Manager?
In the rush to build and ship, startup product teams often anchor their strategy around one central question: What functional task does our product solve?Read More »Why Product Teams in Startups Must Go Beyond Functional Jobs?
Every startup idea feels full of promise but promise alone isn’t enough. The harsh reality is that most new ventures fail, and one of theRead More »How to Know if Your Product Solves a User Problem?
Product-market fit (PMF) is the holy grail of startup success. At its core, PMF means building a product that satisfies a strong market demand. InRead More »How can user research help improve product-market fit?
In the SaaS startups world, where product cycles are tight, investor expectations are high, and competitors moving at a pace of bullet train, founders areRead More »Product Vs Market: User Research or Market Research